55 Colchester Ave
209 Kalkin Hall
Burlington, VT 05405
United States
BIO
Carolyn M. Bonifield came to UVM in the Fall of 2002, after graduating from the University of Iowa where she completed her Ph.D. in Business Administration.
Prior to pursuing her Ph.D., she was a product manager for Unilever, and owned a small business in East Lansing, Michigan. She completed her MBA in Marketing at Michigan State University.
Dr. Bonifield teaches courses in Consumer Behavior, Marketing Communications, and Marketing Management. Her research interests include consumer decision making, services marketing, consumer responses to mobile technology, and consumer engagement with social media. She serves on the Editorial Board of The Service Industries Journal.
Courses
Publications
Bio
Carolyn M. Bonifield came to UVM in the Fall of 2002, after graduating from the University of Iowa where she completed her Ph.D. in Business Administration.
Prior to pursuing her Ph.D., she was a product manager for Unilever, and owned a small business in East Lansing, Michigan. She completed her MBA in Marketing at Michigan State University.
Dr. Bonifield teaches courses in Consumer Behavior, Marketing Communications, and Marketing Management. Her research interests include consumer decision making, services marketing, consumer responses to mobile technology, and consumer engagement with social media. She serves on the Editorial Board of The Service Industries Journal.
Publications
Office Hours
Office Hours: Tuesdays 12 p.m. - 2 p.m. or by appointment