University of Vermont

The Women's Agricultural Network
Building Your Food Brand

Time: 6:00 p.m. to 7:00 p.m.
Location: Hardwick, VT
Description: Center for an Agricultural Economy & Vermont Food Ventrue Center Present:
4 focused sessions Presented by Nicole Fenton and Steve Redmond of Skillet Design
Session 2 Branding 101: How to Develop a Strong Brand If you think your logo is your brand, think again. Branding is about both the subjective associations and emotions you conjure in your customer's mind as it is about assets like your product, website and packaging. Learn how all of this weaves together to create a strong brand.

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