Bag Balm
For over a century, Bag Balm¨ has been a fixture around farms. It all started in 1899, after John L. Norris bought the formula for Bag Balm from its original creator in the little town of Wells River, Vermont. The salve was created to soften cow udders, and it worked extremely well. The little green can stood out from the rest. Bag Balms packaging (practically an unheard of marketing term in those days) would prove to stand the test of time with as much distinction as the product itself. Mr. Norris traveled from Lyndonville, Vermont to Boston to design the original can. Its distinctive, dominant green color accented by red lettering and red clover surrounding a cows head on the top of the lid has remained virtually unchanged for over 100 years. From a Vermont village to all reaches of the world, word spread quickly about how well Bag Balm worked, and soon the little green can was turning up in farms across the country. Unfortunately, Mr. Norris became ill in 1934 and summoned his son John to take over the operation of the company. Just 20 years old at the time, John had considerable musical talent and was training under the world renowned flautist George BarrereÑmaking arduous weekly trips to New York City for his instruction. Although music remained a great love for John his entire life, his focus became the rapid growth of Dairy Associations flagship product, Bag Balm.
In 1937, Admiral Byrd's provisions for the trip to the North Pole included Bag Balm, which provided soothing comfort to the various animals on the trip. It would be the first of many instances where Bag Balm played a role in comforting those on a very long journey. Famed CBS reporter Charles Kuralt helped put Bag Balm on the map; sales of Bag Balm skyrocketed when he told the Bag Balm story in 1983 as one of his feature segments for his On the Road series. The Kuralt feature of the Dairy Association was also captured in his 1985 book, and press coverage of the product has been constant ever since-from Glamour Magazine to the New York Times, from Oprah Winfrey to dozens of syndicated columnists, Bag Balm consistently finds itself in the newstand without hardly a single press release through the years.
No one knows when the first farmer tried a little Bag Balm on the paws of the family dog, but the product proved itself once again- pets & vets found Bag Balm soothes more than just cow udders. Minor pet paw cuts and abrasions were quickly soothed, and soon veterinarians were requesting Bag Balm by the case lot. Bag Balm continues to be a standard in veterinary offices throughout the United States today. In post 9/11, Bag Balm helped amidst the tragic aftermath in NYC. With no fanfare, Dairy Association donated Bag Balm to the search teams looking through the charred rubble for survivors after the attack on the Twin Towers in New York City on September 11, 2001. The salve was massaged into the paws of dozens of search dogs who worked hours on end to find the living. Afghanistan & Iraq troops find Bag Balm in care packages. Lending a hand with providing comforts from home, at the request of some of our troops, the familiar little green can has been part of the packages sent to American soldiers in Afghanistan and Iraq. John Norris Jr., loved dearly by the employees who surrounded him, the students at nearby schools who received musical instruction from him, and the entire community to which he quietly and constantly gave his support, passed away in 2002 after running the Dairy Association for over 60 years. Johns daughter Barbara has taken over the reins andÑwhile so much has changed in the world during the companys 105 year history in Lyndonville, Vermont much, thankfully, has not. The little green can is still easy to recognize, and inside is a sure formula for soothing relief. From one generation to another, Dairy Association is proud of its long standing roots in the community of Lyndonville, Vermont, and has been served by a faithful, loyal workforce through the years. And of course, Bag Balm still works as well and as hard as ever.
Products:
1. Bag Balm Original Mini Tin (1 oz.)
2. Bag Balm Original Tin (10 oz.)
Vendor Info:
www.BagBalm.com
Dairy Association CO., INC.
P.O Box # 145
Lyndonville, VT 05851
Phone: (802) 626-3610
In 1937, Admiral Byrd's provisions for the trip to the North Pole included Bag Balm, which provided soothing comfort to the various animals on the trip. It would be the first of many instances where Bag Balm played a role in comforting those on a very long journey. Famed CBS reporter Charles Kuralt helped put Bag Balm on the map; sales of Bag Balm skyrocketed when he told the Bag Balm story in 1983 as one of his feature segments for his On the Road series. The Kuralt feature of the Dairy Association was also captured in his 1985 book, and press coverage of the product has been constant ever since-from Glamour Magazine to the New York Times, from Oprah Winfrey to dozens of syndicated columnists, Bag Balm consistently finds itself in the newstand without hardly a single press release through the years.
No one knows when the first farmer tried a little Bag Balm on the paws of the family dog, but the product proved itself once again- pets & vets found Bag Balm soothes more than just cow udders. Minor pet paw cuts and abrasions were quickly soothed, and soon veterinarians were requesting Bag Balm by the case lot. Bag Balm continues to be a standard in veterinary offices throughout the United States today. In post 9/11, Bag Balm helped amidst the tragic aftermath in NYC. With no fanfare, Dairy Association donated Bag Balm to the search teams looking through the charred rubble for survivors after the attack on the Twin Towers in New York City on September 11, 2001. The salve was massaged into the paws of dozens of search dogs who worked hours on end to find the living. Afghanistan & Iraq troops find Bag Balm in care packages. Lending a hand with providing comforts from home, at the request of some of our troops, the familiar little green can has been part of the packages sent to American soldiers in Afghanistan and Iraq. John Norris Jr., loved dearly by the employees who surrounded him, the students at nearby schools who received musical instruction from him, and the entire community to which he quietly and constantly gave his support, passed away in 2002 after running the Dairy Association for over 60 years. Johns daughter Barbara has taken over the reins andÑwhile so much has changed in the world during the companys 105 year history in Lyndonville, Vermont much, thankfully, has not. The little green can is still easy to recognize, and inside is a sure formula for soothing relief. From one generation to another, Dairy Association is proud of its long standing roots in the community of Lyndonville, Vermont, and has been served by a faithful, loyal workforce through the years. And of course, Bag Balm still works as well and as hard as ever.
Products:
1. Bag Balm Original Mini Tin (1 oz.)
2. Bag Balm Original Tin (10 oz.)
Vendor Info:
www.BagBalm.com
Dairy Association CO., INC.
P.O Box # 145
Lyndonville, VT 05851
Phone: (802) 626-3610