University of Vermont

UVM Course Directory

BSAD 251 – Marketing Research

Credits: 3.00

Course Description: The role of research in a marketing information framework. Emphasis on survey research, data collection, and analysis. Experimental designs also examined. Prerequisites: BSAD 150; Business Administration major or minor; Minimum Junior standing.

CRN: 11721

Section: A

Enrolled/Seats: 2/45

Days Time Location
TR 10:05 - 11:20 PERKINS BUILDING 107

Instructor(s): Thomas Gerald Noordewier

Meeting Dates: 16 Jan 2018 - 04 May 2018