Over the years, the University of Vermont has built a distinguished reputation for educational excellence. The University Licensing Program is designed to protect the University's name and image, as represented by its marks and symbols, from unauthorized or inappropriate use. The University's name and trademarks are valuable University property and may be used only with the University's permission. Alumni loyalty to the University, the respect the University is accorded by the public and the enthusiasm generated around its athletic program creates a demand for official University products among students, alumni and University supporters who want to show their allegiance and pride in the institution. The University of Vermont seeks to foster this loyalty, respect and enthusiasm by ensuring that all products bearing its name or other marks are of the highest quality. The University's licensing program is administered by Vermont's Licensing Office in partnership with Learfield Licensing Partners.
The University of Vermont is affiliated with the Fair Labor Association (FLA) and the Worker Rights Consortium (WRC). Licensees are required to comply with the Codes of Conducts of both organizations as well as the University’s own Code of Conduct.
The three primary roles of the University of Vermont's Trademarks & Licensing office are:
- Protect the trademarks, service marks, logos, symbols and indicia that belong to the university and that are associated with the values and traditions of Vermont.
- Promote the university in a consistent manner by allowing only uses by officially licensed vendors and on quality products.
- Create revenues to fund student scholarships.
Fax: (802) 656-8328
Last modified August 31 2016 09:53 AM