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Community-Based Social Marketing

CBSM @ 2012 Behavior Energy & Climate Change Conference

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Today, is the first of four days at the 2012 Behavior Energy and Climate Change Conference which focuses on "understanding individual and organizational behavior and decision-making related to energy usage, greenhouse gas emissions, climate change, and sustainability."  Sustainability Fellow Tarah Rowse and I arrived in Sacramento, CA the night before so we could attend a pre-conference workshop led by Doug McKenzie-Mohr on Community

by Mieko A. Ozeki, M.S., A.L.M, Sustainability Projects Coordinator

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