Marketing Toolshed

This section of New Farmer Project website contains articles, fact sheets and other resources that will help you build your marketing skills and know-how.

Market Assessment Information Here you'll find information related to identifying the right markets for your products. You'll find links to publications and websites and self-assessment tools.

Pricing Information This section provides information on the multiple considerations in setting prices for your products. You'll find tools, like the Vermont Direct Market Price Survey and Direct Market Price Reports; and links to publications and webinar recordings that explain how to calculate your own production costs and use that information in your pricing decisions. You'll also find links to wholesale market reports and other organizations with marketing expertise.

Promoting Your Products & Business This section of the website focuses on resources to help you promote your products and business. You'll find links to publications, websites, webinars and other helpful information.