University of Vermont

Vermont New Farmer Project Vermont New Farmer Project
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Classes: Building a Sustainable Business

Course Outline

Week 1 (Dec 3): Orientation & Overview

  • Introductions
  • Types of business plans & uses
  • Values
  • Goals – goals for use of plan, personal goals, business goals -  homework to write goals
  • Overview of Building a Sustainable Business book

Week 2 (Dec 17): Marketing and Branding

  • Understand and identify Customer
  • Product Uniqueness and Position
  • Competition – Competitive Analysis
  • Pricing
  • Distribution and Packaging

Week 3 (Jan. 7): Finance & Working the Numbers

  • Balance Sheet
  • Income Statement
  • Cash Flow

Week 4 (Jan. 21): Risk Management and Operations

  • Regulations, Policies
  • Plan the Work and Work the Plan
  • Wrap Up and Next Steps
  • Working Together in the Future – Evaluation and Feedback

Last modified September 02 2014 11:44 AM