Communications Professional Senior—Job Standard
Job Family: Professional
Series: Administration Services Professional
Job Code: 3081
This job standard is part of a career progression within the Administrative Services Professional Series consisting of Communications Professional and Communications Professional Senior.
Oversee and provide leadership in facilitating specialized multimedia services and coordinating marketing, public relations, and design functions to influence, define and support University communications goals.
The duties listed are not all-inclusive. Duties assigned to individual employees may vary.
Oversee and provide leadership in facilitating specialized
multimedia services and coordinating marketing, public relations, and design
functions to influence, define and support University communications goals;
use judgment in prioritizing workflow, applying methods, and making decisions
related to communications and media processes; conceptualize, design, and
determine direction of multimedia projects; develop short- and long-term communication
goals; design complex communication vehicles to ensure consistency in promotional
initiatives and to advance strategic goals with general guidance.
Provide information to, serve as liaison, and collaborate with internal and external constituents to plan and oversee final production of complex multimedia materials and projects; ensure consistency and quality; provide leadership in interpreting and relating technical and conceptual information to enhance the University's visibility and public relations efforts based on a comprehensive knowledge and understanding of University policies and procedures; serve as a representive at University activities.
Develop, design and compose internal and external communications that may be of a time-sensitive or highly charged nature; research and contribute stories and special feature articles for University publications; oversee and/or develop on-line communication formats; perform editorial functions.
Provide and oversee creative design, marketing, and promotions support; develop strategies and project cost analysis; compile and evaluate market research data; analyze effectiveness of multimedia communications and provide recommendations for future initiatives; provide leadership in problem resolution; develop editorial calendars; oversee distribution of publications, promotional, and information materials; may develop and monitor operating budgets.
Provide administrative supervision to University staff and/or functional supervision to designated employees and/or affiliates.
Minimum QualificationsEducation and experience equivalent to:
Bachelor's degree in a related or specialized field and five to six years' related or specific experience required.
Last modified October 10 2011 09:07 AM