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Do you blog?

Blogging in style


According to Merriam Webster, a blog (short for weblog) is "a Web site that contains an online personal journal with reflections, comments, and often hyperlinks provided by the writer".   In existence since 1999, this most looked-up word of 2004 remains a quiet mystery to most Internet users.   People have actually been blogging many more years than this, but just didn't have a techie word for it.  So, why is everyone still so baffled by this "new technology"?  Let's try to demystify some of the blog mystique.

America's Blog Habits

The Pew Internet & American Life Project survey concludes the following statistics about blogging:
  • 7% of all Americans who use the Internet say they have actually created a blog of their own
  • 27% of all Internet users said they read blogs in 2004, up from only 11% in 2003
  • Only 38% of the 120 million American Internet users know what a blog is!
There are several theories floating around the Internet as to why authorship and readership of blogs soared in 2004, the most popular of which are the 2004 presidential campaign and the December tsunami in Asia.

Further analysis from Pew states that blog creators are:
  • Young: 48% are under age 30
  • Internet veterans: 82% have been online for six years or more
  • "Well educated": 39% have college or graduate degrees

The Wharton School at the University of Pennsylvania studied the blogging phenomenon and calculated that a new weblog is created every 7.4 seconds.  But, do blogs have a strong foothold in our quickly changing technology interests?  According to Wharton marketing professor Peter Fader, "Blogging is really driven by interest and desires, not commercial activity. It's rare to see something take off like this when commercial prospects are so minimal. People just want to share ideas."

Blogging at UVM

UVM has joined the blogging band wagon and is now offering UVM community members the chance to author their own weblog.  To request your own UVM weblog powered by the Movable Type publishing platform or learn more about UVM's weblog service, visit BLOGGING@UVM maintained by the UVM Center for Teaching & Learning.  All UVM bloggers are encouraged to join the BLOGGING discussion list to ask questions, give feedback, or help fellow bloggers.  To join BLOGGING, compose an email message with the following information:

To: listserv@list.uvm.edu
Subject: <leave blank>
Body: subscribe BLOGGING firstname lastname

You will receive a confirmation message when you have successfully been added to the list.

The weblog service is fairly new at UVM, but here are a few UVM blog pioneers:

Similar to the slow explosion of UVM web pages in the mid 90s, there are currently very few UVM weblogs and their purposes are unique to each author's life and work experience.

Other UVM community members are blogging at UVM, but have broken out of the Movable Type space. For example, Justin Henry from Center for Teaching and Learning is using the WordPress publishing platform within his UVM web space. Visit JUSTIN.HENRY for a different view.

As is the policy for UVM websites, the use of weblogs for commercial purposes is prohibited.

Blogging outside of UVM

One of the most convincing reasons for having a weblog not tied to your UVM persona is freedom of expression.  It is easier to be more honest about thoughts, feelings, or opinions in a space that is not tied to you employer (or alma mater).  Don't get me wrong, I definitely recommend requesting and using a UVM weblog, but I use my UVM blog much more cautiously than my Blogger blog.

The vast expanse of "information superhighway" offers many free commercial blogging sites that allow you to publish as anonymously as you choose.  Some suggestions for free weblog hosting:
My personal favorite is Blogger, which I use for my secret blogspace where I can talk about whatever is on my mind and nobody knows my name (the opposite of the "Cheers effect").  Most of the weblogs I keep on my Blogger blogroll also happen to use Blogger, but please find the blog host that works for you.

Be blog-smart

Blogging can be very fun and enjoyable, but blogs are visible to the entire world, so be cautious with your content:
  • Limit posting personal information about yourself, family, friends, or anyone you know
    • Instead of full names use first names or initials 
    • Don't tell everybody where you live and that you're going out of town for two weeks
    • If you're angry with someone think twice before posting about that person or organization
  • It's best not to post specific information about your employer or your job 
  • Don't post any information that can be used to steal your identity such as your social security number, where you bank, or your credit card number or company
  • Steer away from statements of libel about other individuals or entities
  • Credit the source of information or images you post
    • Make sure to properly cite or create a hyperlink back to the referring source of the information, don't mislead others into thinking it's your original idea (plagiarism!) 
  • Follow the rules of netiquette (Internet etiquette)
It's definitely your choice how much you want to "put yourself out there". Only you know how public or private a person you are and what type of information you want strangers reading about you.

That's great, so how do I blog??

The BLOGGING@UVM site offers information about posting to your weblog.  Also, any commercial weblog hosting service will have a tutorial or frequently asked questions (FAQ) section about posting.  If you learn best by reading a book, a popular blogging resource is How to Blog by Tony Pierce.  Just want to see how other people blog?  Try out the Blogwise blog directory.

Author: Stefanie Ploof, CIT Client Services / CALS IT Office

Last modified April 06 2005 06:41 AM

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