Fundamentals of Marketing Mgmt
BSAD 305, 2012 FAClass Type: Lecture
Accelerated course on marketing principles and theory. Analytical approach to study of product pricing strategies; distribution, communication, and promotion; consumer behavior and development of corporate marketing strategy.
MBA or MAcc/ACCT standing; Required course specific fee of $20; Degree students only even after level restrictions removed; CE students register for BSAD 305 ZRA.Section Schedule for FA2012: