Week 14, April 20-24
CDAE 195 Propaganda, Media Ownership, and Citizen Responsibility
CRN 13743, Monday, Wednesday, Friday, Martin Luther King Lounge (Billings)

Check-In: Questions? 

Case Study of Media Propaganda

We have now seen a number of examples of propaganda and persuasion in the media.  We have looked at a number of different propaganda techniques, and have read in BLUR a framework for investigating and analyzing news media. 

For this assignment, you choose a propaganda situation and present an analysis including:

-Define the propaganda situation (what, where, when, who, how, & questions)
-Tell an interesting story about the propaganda situation.
-Explain what propaganda techniques were used by whom.
-Explain who was the target audience.
-Was the propaganda campaign successful?  If so why, if not, why not?

Please create a handout for the audience (can be a web page online, or a paper handout).

Please assign readings or viewings (ex. YouTubes) ahead.

Present your case study in an 8-10 minute informational talk to our class.  Use the feedback you received for the last presentation to improve this coming presentation.

DATES FOR PRESENTATIONS:

Monday April 20
Haley Cook
Greenwashing
https://www.youtube.com/watch?v=F13zDN-f7Lo
https://www.youtube.com/watch?v=Fnh1Y06DGCs

Jenna Morrissey
Gatorade Commercials
http://www.adweek.com/adfreak/here-are-3-fun-new-be-mike-gatorade-ads-go-remastered-one-163731
Karen Yuen
Propaganda during the Cultural Revolution
http://chineseposters.net/themes/cultural-revolution-campaigns.php
Alex Protell
Common Commercial techniques
https://www.youtube.com/watch?v=1shK-j_u6LI
(McDonalds)
https://www.youtube.com/watch?v=R55e-uHQna0
(Volkwagon Star Wars)
https://www.youtube.com/watch?v=HrdKr-p3fWc
(Fiat)


Wednesday and Friday - in class Exam 2, Open Textbook, Open Computer.

IN Class Course evaluation (CRN 13743): http://www.uvm.edu/crs/courseevaluation